Saturday, August 25, 2012

S.E.O Techniques That Have Worked Habitually For Ten Years

By Victoria Caldwell


The basics of SEO have remained unchanged for a long while. It is when folks attempt to go over the top, they get slapped by Penguin, Panda, for example. Let's find how sustainable SEO plan can ride over such algorithm changes and keep your site ranked high.

Page Design for On-Page Optimization

Check out PPC landing page tenets before planning your pages. Structure the page with the sole purpose of changing a visitor to a lead, a purchaser or a potential lead.

Put simply, give most of the focus to your webpages. Make it very easy for a visitor to take the specified action. The required action can be reading your article, enrolling for email updates, signing up on a contact form, filling an order form, or clicking on a link. Make it highly straightforward for the visitor to take the action you need them to take.

To attain this, your page needs a clean, lean design. Remove any distracting elements. Depending on the look of your page, you need to use two or three banner adverts in the page. However , if you paste banners all over the place, it will be too distracting.

Also avoid distracting navigation links, distracting text, images, or anything that takes the awareness away from the intention of the page.

Targeted Keyword Usage

Keyword research and optimization still is the most important part of S.E.O. Optimise each page for a topical keyword. You need not write a 1000-word article with five pc keyword density. You can optimize your internet pages for topical keywords by using them at the right places.

Use keywords in the following areas:

- Page title and description
- Heading tags like h1, h2, etc..
- Bold or powerful tags
- Alt or title attributes for images
- Anchor text of links pointing to the page

That is all you need for on-page SEO. The truth is, there isn't anything new here. All of these solid SEO suggestions have been around for close to a decade. They are worth repeating, because they carry on making the job of SEO execs straightforward.




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